Rachel Abrams knows everything - or at least tries to. Her insatiable curiosity and keen strategic thinking are what she brings to all her work. Her experience has spanned nearly every major category. She’s been a part of rebranding 2 of Canada’s Big 5 Banks, Canada’s largest daily newspaper, and Canada itself. Her work has been featured in Fast Company, Forbes, Inc., and Fashion magazines. She has contributed to Phaidon’s "A Smile In The Mind", and Routledge’s Strategic Creativity. She’s as passionate about lifting tomorrow’s talent as she is about today’s work - with past teaching roles at Miami Ad School in Toronto and currently mentoring through GroundFloor. She’s always looking for new ways to make change. Currently that’s through her roles on the advisory board of Cameras for Girls - a photography and journalism skills training program promoting equity for young women, and as a board member at Collaboration Partners - a pro-bono consulting service for not-for-profits.